Podcasting Strategy, Launch and Marketing

In today's digital world, podcasting offers a unique way to connect with audiences, build relationships, and establish a strong online presence. However, many new creators tend to focus too heavily on podcast monetization, which can be detrimental to their progress. Drawing from a decade of experience in launching and producing podcasts for clients, it's evident to us that the growth and impact a podcast can achieve are primarily derived from concentrating on the fundamentals first - SEO, visibility, audience engagement, and building trust. Keep reading to learn why monetization shouldn't be your priority and the strategies you should focus on to make your podcast successful. Podcast Monetization is Not For Everyone Podcasts are often considered passion projects for indie creators, who immerse themselves in their favorite topics or share their unique perspectives with the world. Interestingly, it is frequently these podcasters, versus podcasters with business goals, who are